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Showing posts tagged “Content Strategy” · 295 articles
Ten ecommerce marketing tools that bring search traffic to an online store on any platform, checked on each vendor's pricing page: product feeds, SEO research, content, reviews and schema.
How to see your backlinks in Google Search Console: where the Links report lives, what its three external-link tables show, how to export up to 100,000 links, and what the report leaves out.
Is Perplexity good for marketing? A scorecard of the six marketing jobs Perplexity claims on its own enterprise page, what holds up and what to verify, plus Perplexity as a place to get cited.
A field guide to Google's SERP features in 2026: AI Overviews, AI Mode, featured snippets, People Also Ask, the local pack, Top Stories and more, what each is, what changed this year, and what you can influence.
Why Reddit citations dropped in AI search: Ahrefs' October 2026 study shows ChatGPT went from citing Reddit in 1 in 5 answers to 1 in 43 over six months. What changed, which engines it hit, and what to do now.
AEO vs GEO in plain terms: answer engine optimization aims to be the answer, generative engine optimization aims to be cited inside one. We checked how ChatGPT and Google AI Mode define them, what Google says, and how US search demand for each term changed over the past year.
The best content automation platforms for SEO and AI search in 2026, checked on each vendor's pricing page and docs: which ones plan, write, publish and track, and which only help you write.
The best Shopify SEO tools in 2026, checked on each vendor's pricing page and App Store listing: what Shopify already does for free, which apps fix what, and which tools write and publish the pages.
We gave ChatGPT's model six everyday SEO jobs and checked every answer against real data. It wrote clean meta tags and schema, and it got search volumes and Google rankings badly wrong. Here's where it fits.
Google E-E-A-T explained from Google's own documents: what experience, expertise, authoritativeness and trust mean, whether E-E-A-T is a ranking factor, and what it means for AI answers.
What Google says about machine-translated pages, the hreflang setup a DeepL workflow needs, the mistakes we found on live multilingual sites, and which translated pages to review, noindex or never translate.
How to find the right contact for link building outreach and get replies. We checked 45 real link-prospect sites on October 20, 2026: most named the author, but only 4 showed a person's own email address. Plus Gmail's sender rules and what the reply data says.
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