November 6, 2026·8 min read
AI Max For Search: What B2B Marketers Should Test First
A test-first checklist for AI Max for Search in B2B: fix lead quality signals, set brand and URL controls, test one feature at a time and read the new reports.
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Showing Guide posts · 391 articles
November 6, 2026·9 min read
Why AI Search Summaries Are Reducing Publisher Traffic
Why AI search summaries are cutting publisher traffic, from how summaries absorb clicks to who is hit hardest and what opt-outs and payments change in 2026.
November 6, 2026·9 min read
Content Audit Template: What To Keep, Update, Merge, Or Delete
A content audit template you can copy: the columns to pull from Search Console and GA4, the rules for keeping, updating, merging, redirecting or deleting each page, and how Google says to remove or redirect pages safely.
November 6, 2026·8 min read
Does Your Domain Name Help You Get Cited By AI Search?
A $224 test checked 7,374 keywords, 3,048 new domains and 60,000 AI answers to see whether an exact-match domain still helps you rank or get cited by AI search.
November 6, 2026·9 min read
Ecommerce Keyword Research: Finding Product Searches That Convert
Ecommerce keyword research step by step: how to find the product, category and modifier searches shoppers type right before they buy, using marketplace autocomplete, Search Console and Keyword Planner, then map each one to the right page.
November 6, 2026·9 min read
Googlebot Crawl Timeouts And Traffic Drops: How To Diagnose The Damage
How to tell whether Googlebot crawl timeouts caused your traffic drop, from what Google does with timeouts to what an outage leaves behind and how to recover.
November 6, 2026·9 min read
Is LLM SEO A Thing? A Practical Guide For B2B SaaS Teams
Is LLM SEO a thing? Mostly it's SEO, with two real differences. What Google says, what our search-on and search-off test showed, and what B2B SaaS teams do.
November 6, 2026·9 min read
LSI Keywords Are A Myth: What Google And AI Search Use Instead
LSI keywords aren't a Google ranking factor. Where the idea came from (a 1988 patent), what Google has said about it, what its ranking systems actually use, like BERT and passage ranking, and how to write instead.
November 6, 2026·9 min read
How To Boost Google Rankings For Pages Stuck On Page Two
How to boost Google rankings for pages stuck in positions 11 to 20: find them in Search Console, sort each one into one of four problems, and apply the fix that matches, from intent to links.
November 6, 2026·8 min read
How To Measure The ROI Of SEO And AI Search Visibility
How to measure SEO ROI step by step: count the real cost, set up conversions in GA4, add AI referral traffic and assists, treat branded search and AI mentions as signals, and run the math with a worked example.
November 6, 2026·8 min read
How To Build A Social Media Content Strategy From Your Blog Posts
How to build a social media content strategy from your blog posts: what LinkedIn, Instagram, X, YouTube Shorts and Reddit each reward, which articles fit which platform, a cadence you can keep and how to measure it.
November 6, 2026·9 min read
How To Track AI Citations For Free: Manual Methods And Their Limits
How to track AI citations for free with manual checks, Search Console, Bing Webmaster Tools, GA4 and server logs, and where each free method runs out.
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