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Showing posts tagged “GEO” · 92 articles

GEO Is Dead, SEO Is Dead — What's Next? A Serious Answer
September 18, 2026·11 min read

GEO Is Dead, SEO Is Dead — What's Next? A Serious Answer

The GEO-is-dead / SEO-is-dead / AEO-is-the-new-thing acronym cycle is exhausting and mostly wrong. Here's the honest read on what's actually working in AI-era search optimization in H2 2026, why the acronym you use matters much less than the tactics you ship, and what a serious answer to 'what's next?' actually looks like.

Microsoft Clarity Adds Robots.txt Violation Tracking: What to Do About It
July 13, 2026·7 min read

Microsoft Clarity Adds Robots.txt Violation Tracking: What to Do About It

Clarity's Bot Analytics now shows exactly which AI crawlers ignore your robots.txt, free, from server-side CDN logs. What the report shows, why compliance visibility matters now, and the response checklist.

Video Schema (VideoObject) for AI Citations: The 2026 Blueprint
September 18, 2026·9 min read

Video Schema (VideoObject) for AI Citations: The 2026 Blueprint

The honest VideoObject blueprint: required properties, Clip and SeekToAction markup, the transcript bridge, and what video schema can't do for AI citations.

Content Refresh for AI Search: Which Signals Actually Trigger Re-Indexing
September 18, 2026·10 min read

Content Refresh for AI Search: Which Signals Actually Trigger Re-Indexing

ChatGPT, Perplexity, and AI Overviews re-index on different clocks. The refresh signals that actually work, the ones that are cosmetic, and what to refresh first.

Google's OKF Standard: The New AI Agent Protocol No One's Talking About
September 18, 2026·6 min read

Google's OKF Standard: The New AI Agent Protocol No One's Talking About

Google shipped the Open Knowledge Format on June 12 with zero fanfare. What the spec contains, the MCP and llms.txt map, and an honest read on the SEO angle.

The AEO Audit Playbook: Grade Your Site in 30 Minutes
October 30, 2026·8 min read

The AEO Audit Playbook: Grade Your Site in 30 Minutes

A free AEO audit scorecard you can run in 30 minutes with just a browser. Grade your site across six categories and get an AI-search readiness score out of 25.

AI Search 2026-2027: What It Means for Your Business
October 30, 2026·13 min read

AI Search 2026-2027: What It Means for Your Business

Where AI search is heading in 2026-2027, the hard numbers behind the shift, and what businesses should do now to stay visible as the market fragments.

Glossary Pages for AEO: Own Your Category's Definitions
October 30, 2026·8 min read

Glossary Pages for AEO: Own Your Category's Definitions

Glossary pages are the cheapest way to own your category's definitions in AI answers. Term selection, entry structure, DefinedTerm schema, and measurement.

17 On-Page AEO Tweaks for 2026 You Can Ship in a Weekend
October 30, 2026·11 min read

17 On-Page AEO Tweaks for 2026 You Can Ship in a Weekend

Seventeen small on-page AEO tweaks, grouped by effort, with the evidence behind each one. Flip the right switches this weekend and citations follow.

We Added llms.txt to 12 Sites: 90-Day Citation Data
October 30, 2026·13 min read

We Added llms.txt to 12 Sites: 90-Day Citation Data

We added llms.txt to 12 sites and tracked AI citations for 90 days. Here's the before-and-after data, and what actually moved the needle (not the file).

Ahrefs Bot Analytics Launched: How to Read the AI Crawler Data
September 18, 2026·8 min read

Ahrefs Bot Analytics Launched: How to Read the AI Crawler Data

Ahrefs shipped Bot Analytics in April. What the four reports actually tell you, the killer 23x conversion stat, and how to read the crawl-to-referral gap.

Semrush Enterprise AIO: The AEO Toolkit War Is On
October 30, 2026·7 min read

Semrush Enterprise AIO: The AEO Toolkit War Is On

Adobe paid $1.9B for Semrush, and Enterprise AIO is the trophy. What it does well, where the community is angry, and how challengers should read the moment.

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